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Here you can configure which conversions should be tracked for the current campaign. There are two options that can be selected:
•All conversions will be tracked for the campaign - if chosen, any conversion hit logged on the entire website will be included in the campaign's statistics.
•Only the selected conversions will be tracked for the campaign - this option allows you to limit which conversions should be tracked. Specific conversions may be assigned to the campaign by clicking the Add conversions button and choosing from the list in the displayed dialog.
In both cases, only conversions performed by visitors who arrive on the website as a result of the given campaign will be logged.
Additional resources can be found in:
•Developer's Guide -> Modules -> Web analytics -> Campaigns
•Developer's Guide -> Modules -> Web analytics -> Conversions